{"id":397,"date":"2026-10-01T16:58:45","date_gmt":"2026-10-01T16:58:45","guid":{"rendered":"https:\/\/eulectrify.com\/?p=397"},"modified":"2026-10-01T16:58:45","modified_gmt":"2026-10-01T16:58:45","slug":"shippers-set-the-pace","status":"publish","type":"post","link":"https:\/\/eulectrify.com\/nl\/shippers-set-the-pace\/","title":{"rendered":"Verladers bepalen het tempo: waarom wachten op vervoerders geen strategie is"},"content":{"rendered":"<p style=\"margin:0 0 6px;font-size:13px;letter-spacing:.08em;text-transform:uppercase;font-weight:700;color:#1F8237;\">Waarom nu? &middot; Visie &middot; 3 min leestijd<\/p>\n\n\n\n<p style=\"font-family:inherit;font-size:21px;line-height:1.5;font-weight:500;color:#183C79;margin:0 0 24px;\">De aanzet tot elektrificatie begint zelden binnen een transportbedrijf. Die komt via de keten van verladers en expediteurs. Dat geeft hen meer invloed, en meer verantwoordelijkheid, dan de meesten vandaag benutten.<\/p>\n\n\n\n<div style=\"background:#EEF2F9;border-radius:10px;padding:20px 24px;margin:0 0 32px;\"><p style=\"margin:0 0 10px;font-size:13px;letter-spacing:.08em;text-transform:uppercase;font-weight:700;color:#183C79;\">In het kort<\/p><ul style=\"margin:0;padding-left:20px;color:#1D1D22;line-height:1.55;\"><li style=\"margin:0 0 6px;\">Het waarom van elektrificatie komt van de vraagkant: klanten, consumenten en de samenleving.<\/li><li style=\"margin:0 0 6px;\">Vervoerders kunnen het niet alleen. Ze hebben beperkte schaal, kennis en kapitaal, dunne marges en hoge eisen aan betrouwbaarheid.<\/li><li style=\"margin:0 0 6px;\">Verladers en expediteurs kunnen het tempo bepalen via standaarden, contractvoorwaarden, co-investering, inkoopondersteuning en gedeelde kennis.<\/li><\/ul><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Het waarom komt van de vraagkant<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In onze webinarserie met Smart Freight Centre, F&amp;L (The European Freight and Logistics Leaders' Forum) en D2XCEL sprong \u00e9\u00e9n inzicht eruit. <strong>De sterkste aanzet tot elektrificatie komt niet van binnenuit. Die komt via de keten van verladers en expediteurs.<\/strong> Klanten, consumenten en de samenleving bedienen: dat zet alles in beweging. Dank aan Tharsis Teoh voor een theory of change die me is bijgebleven.<\/p>\n\n\n\n<div style=\"margin:32px 0;\"><p style=\"margin:0 0 10px;font-size:13px;letter-spacing:.08em;text-transform:uppercase;font-weight:700;color:#1F8237;\">De cijfers<\/p><div style=\"display:grid;grid-template-columns:repeat(auto-fit,minmax(200px,1fr));gap:12px;\"><div style=\"background:#ffffff;border:1px solid #DCE3EE;border-radius:10px;padding:16px 18px;\"><p style=\"margin:0 0 6px;font-size:30px;line-height:1.1;font-weight:800;color:#183C79;\">1 juli 2026<\/p><p style=\"margin:0;font-size:15px;line-height:1.45;color:#1D1D22;\">De Nederlandse vrachtwagenheffing gaat in. De netto-opbrengst vloeit terug naar het verduurzamen van de sector.<\/p><span style=\"display:block;margin-top:6px;font-size:12px;color:#5F6570;\">Bron: ministerie van IenW (2026)<\/span><\/div><div style=\"background:#ffffff;border:1px solid #DCE3EE;border-radius:10px;padding:16px 18px;\"><p style=\"margin:0 0 6px;font-size:30px;line-height:1.1;font-weight:800;color:#183C79;\">~\u20ac1,3 mld<\/p><p style=\"margin:0;font-size:15px;line-height:1.45;color:#1D1D22;\">AanZET-budget voor 2026\u20132030, genoeg voor zo'n 20.000 gesubsidieerde trucks.<\/p><span style=\"display:block;margin-top:6px;font-size:12px;color:#5F6570;\">Bron: Decisio-evaluatie van AanZET (2026)<\/span><\/div><div style=\"background:#ffffff;border:1px solid #DCE3EE;border-radius:10px;padding:16px 18px;\"><p style=\"margin:0 0 6px;font-size:30px;line-height:1.1;font-weight:800;color:#183C79;\">15\u201335%<\/p><p style=\"margin:0;font-size:15px;line-height:1.45;color:#1D1D22;\">Verwacht elektrisch aandeel in nieuwe truckregistraties (EU27+3, boven 6 ton) in 2030.<\/p><span style=\"display:block;margin-top:6px;font-size:12px;color:#5F6570;\">Bron: MAN &amp; McKinsey (2026)<\/span><\/div><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Wachten op vervoerders is niet genoeg<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Vervoerders kunnen deze transitie niet alleen dragen. Ze hebben beperkte schaal, kennis en kapitaal, in een markt met dunne marges, hoge eisen aan betrouwbaarheid en veel volatiliteit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In juni vertelde een middelgrote vervoerder me dat hij de kosten van de nieuwe vrachtwagenheffing gewoon kan doorberekenen aan zijn klanten. Hij heeft dus geen noodzaak, en geen prikkel, om zelf te investeren. Dat is begrijpelijk, maar zo blijven kansen liggen. De trekkracht moet ook van verder in de keten komen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De ironie is dat juist de vrachtwagenheffing, sinds 1 juli 2026 van kracht, de transitie financiert. De opbrengst financiert de AanZET-aanschafsubsidie, met zo'n <strong>\u20ac1,3 miljard begroot voor 2026\u20132030, genoeg voor ongeveer 20.000 elektrische trucks<\/strong>. Het geld is er, en het excuus wordt dunner. De echte vraag is hoe dat geld op de juiste plek terechtkomt.<\/p>\n\n\n\n<blockquote style=\"margin:36px 0;padding:4px 0 4px 24px;border-left:4px solid #1F8237;\"><p style=\"font-family:inherit;font-size:24px;line-height:1.4;font-weight:600;color:#183C79;margin:0 0 8px;\">\u201cWachten op vervoerders is geen strategie. De trekkracht moet van verder in de keten komen.\u201d<\/p><cite style=\"font-style:normal;font-size:14px;color:#5F6570;\">Haijo Kampinga<\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Vijf manieren waarop verladers en expediteurs het tempo bepalen<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Verladers en expediteurs, met hun eigen vloten en hun gecontracteerde capaciteit, kunnen het tempo, de ambitie en de standaarden bepalen. Concreet:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Zet de standaard.<\/strong> Maak zero-emissie-capaciteit onderdeel van de selectie van vervoerders en van contractvoorwaarden, met realistische doorlooptijden.<\/li>\n\n\n<li><strong>Deel het risico.<\/strong> Bied contracttermijnen of volumetoezeggingen die een elektrische truck financierbaar maken.<\/li>\n\n\n<li><strong>Ondersteun de engineering.<\/strong> Help vervoerders met route-analyse en het ontwerp van depot en laadinfrastructuur.<\/li>\n\n\n<li><strong>Maak financiering en inkoop mogelijk.<\/strong> Gebruik prikkels, cofinanciering en inkoopondersteuning, inclusief het bundelen van vraag over vervoerders heen.<\/li>\n\n\n<li><strong>Deel kennis.<\/strong> DHL en A.P. Moller\u2013Maersk doen dit al publiekelijk.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Er staan koplopers op, en de kloof moet dicht<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Bedrijven als Lidl Nederland (ambitie <em>en<\/em> actie) en The HEINEKEN Company gaan voorop. In een gesprek met Philips en Einride over de toekomst van elektrisch en autonoom transport zei Einride het treffend: <em>\u201cde kloof tussen ambitie en actie moet kleiner worden.\u201d<\/em> Tegelijk moeten verladers en vervoerders scherp blijven op TCO en operationele excellentie. DHL noemt het de balans tussen snelheid en winstgevendheid.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Uiteindelijk moet de echte versnelling komen van de transportbedrijven, en van de gemeenten die de regels in zero-emissiezones bepalen. Deze transitie vraagt dat elke schakel in de keten samenwerkt, en vraagt meer visie, moed en innovatiebudget van verladers en <em>h\u00fan<\/em> klanten.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Een vraagsignaal is een investeringscase<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Er is ook een commercieel voordeel. Het strategierapport van MAN van september 2026, gebaseerd op data van het McKinsey Center for Future Mobility, stelt dat verladers steeds vaker zero-emissielogistiek eisen. Dat maakt een strategie voor elektrische trucks een voorwaarde om tenders te winnen, en laatkomers lopen het risico daarvan uitgesloten te worden. Voor een vervoerder wordt het vraagsignaal van een verlader een investeringscase. Voor een verlader is het een hefboom.<\/p>\n\n\n\n<div style=\"background:#EDF6EF;border-radius:10px;padding:22px 26px;margin:40px 0 24px;\"><p style=\"margin:0 0 10px;font-size:13px;letter-spacing:.08em;text-transform:uppercase;font-weight:700;color:#1F8237;\">Vragen voor je volgende directieoverleg<\/p><ol style=\"margin:0;padding-left:22px;color:#1D1D22;line-height:1.55;\"><li style=\"margin:0 0 8px;\">Welke van onze vervoerders zou samen met ons een elektrificatieplan willen maken, en wat zeggen wij daar tegenover toe?<\/li><li style=\"margin:0 0 8px;\">Belonen onze tenders zero-emissie-capaciteit, of alleen de laagste prijs per kilometer?<\/li><li style=\"margin:0 0 8px;\">Wie is eigenaar van onze Scope 3-transportroadmap, en heeft die persoon budget?<\/li><\/ol><\/div>\n\n\n\n<div style=\"background:#183C79;border-radius:10px;padding:24px 28px;margin:0 0 32px;color:#ffffff;\"><p style=\"margin:0 0 8px;font-size:13px;letter-spacing:.08em;text-transform:uppercase;font-weight:700;color:#8CC63F;\">De rol van EUlectrify<\/p><p style=\"margin:0 0 14px;font-size:17px;line-height:1.55;color:#ffffff;\">EUlectrify helpt verladers en expediteurs om decarbonisatie-ambities om te zetten in gestructureerde vraag: gedeelde eisen, gebundelde volumes en inkoopprocessen waarop vervoerders en oplossingsaanbieders kunnen reageren.<\/p><a href=\"https:\/\/eulectrify.com\/nl\/get-started\/\" style=\"display:inline-block;background:#1F8237;color:#ffffff;text-decoration:none;font-weight:700;padding:10px 18px;border-radius:6px;\">Aan de slag &rarr;<\/a><\/div>\n\n\n\n<div style=\"border-top:1px solid #DCE3EE;padding-top:20px;margin:0 0 24px;\"><p style=\"margin:0;font-weight:700;color:#183C79;\">Haijo Kampinga<\/p><p style=\"margin:2px 0 6px;font-size:14px;color:#5F6570;\">Medeoprichter &amp; managing director, EUlectrify &middot; <a href=\"https:\/\/www.linkedin.com\/in\/haijokampinga\/\" target=\"_blank\" rel=\"noopener\" style=\"color:#183C79;\">LinkedIn<\/a><\/p><p style=\"margin:0;font-size:15px;line-height:1.5;color:#1D1D22;\">Haijo werkte eerder aan supply chain- en logistieke inkoopstrategie bij Philips en adviseerde bij KPMG klanten in de automotive-, energie- en supply chain-sector.<\/p><\/div>\n\n\n\n<div style=\"margin:0 0 24px;\"><p style=\"margin:0 0 10px;font-size:13px;letter-spacing:.08em;text-transform:uppercase;font-weight:700;color:#183C79;\">Bronnen<\/p><ul style=\"margin:0;padding-left:20px;font-size:14px;line-height:1.5;color:#5F6570;\"><li style=\"margin:0 0 4px;\"><a href=\"https:\/\/app.1848.nl\/static\/pdf\/23\/b7\/23b727508a0784454b1ae1a1dd1ed64e9a4a8d89.pdf\" target=\"_blank\" rel=\"noopener\" style=\"color:#183C79;\">Ministerie van Infrastructuur en Waterstaat: Monitoringsrapportage Terugsluis Vrachtwagenheffing (april 2026)<\/a><\/li><li style=\"margin:0 0 4px;\"><a href=\"https:\/\/www.tweedekamer.nl\/downloads\/document?id=2026D43217\" target=\"_blank\" rel=\"noopener\" style=\"color:#183C79;\">Decisio voor het ministerie van Infrastructuur en Waterstaat: Evaluatie AanZET, eindrapportage (juli 2026)<\/a><\/li><li style=\"margin:0 0 4px;\"><a href=\"https:\/\/press.mantruckandbus.com\/corporate\/download\/20ec4223-c89c-45e7-8fd4-3ba290486e1c\/man_bevstrategyreport_summary_en.pdf\" target=\"_blank\" rel=\"noopener\" style=\"color:#183C79;\">MAN Truck &amp; Bus: Beyond Diesel, managementsamenvatting van het strategierapport, met data van het McKinsey Center for Future Mobility (september 2026)<\/a><\/li><\/ul><\/div>\n\n\n\n<div style=\"margin:0 0 24px;\"><p style=\"margin:0 0 10px;font-size:13px;letter-spacing:.08em;text-transform:uppercase;font-weight:700;color:#183C79;\">Praat mee op LinkedIn<\/p><ul style=\"margin:0;padding-left:20px;font-size:15px;line-height:1.5;\"><li style=\"margin:0 0 4px;\"><a href=\"https:\/\/www.linkedin.com\/feed\/update\/urn:li:share:7475314580307755008\/\" target=\"_blank\" rel=\"noopener\" style=\"color:#183C79;\">Haijo: Verladers en forwarders zetten het tempo<\/a> <span style=\"color:#5F6570;\">(23 jun 2026)<\/span><\/li><li style=\"margin:0 0 4px;\"><a href=\"https:\/\/www.linkedin.com\/feed\/update\/urn:li:activity:7475516505355456513\/\" target=\"_blank\" rel=\"noopener\" style=\"color:#183C79;\">EUlectrify: Wie drijft elektrificatie echt aan?<\/a> <span style=\"color:#5F6570;\">(24 jun 2026)<\/span><\/li><li style=\"margin:0 0 4px;\"><a href=\"https:\/\/www.linkedin.com\/feed\/update\/urn:li:share:7475837806733475843\/\" target=\"_blank\" rel=\"noopener\" style=\"color:#183C79;\">Haijo: Het waarom komt van de vraagkant<\/a> <span style=\"color:#5F6570;\">(25 jun 2026)<\/span><\/li><li style=\"margin:0 0 4px;\"><a href=\"https:\/\/www.linkedin.com\/feed\/update\/urn:li:activity:7458079375264088066\/\" target=\"_blank\" rel=\"noopener\" style=\"color:#183C79;\">EUlectrify: Scope 3 gaat van rapporteren naar actie<\/a> <span style=\"color:#5F6570;\">(7 mei 2026)<\/span><\/li><li style=\"margin:0 0 4px;\"><a href=\"https:\/\/www.linkedin.com\/feed\/update\/urn:li:activity:7490355428254613504\/\" target=\"_blank\" rel=\"noopener\" style=\"color:#183C79;\">EUlectrify: Scope 3-doelen koppelen aan inkoop<\/a> <span style=\"color:#5F6570;\">(4 aug 2026)<\/span><\/li><\/ul><\/div>\n\n\n\n<div style=\"margin:8px 0 32px;\"><p style=\"margin:0 0 10px;font-size:13px;letter-spacing:.08em;text-transform:uppercase;font-weight:700;color:#183C79;\">Lees ook<\/p><div style=\"display:grid;grid-template-columns:repeat(auto-fit,minmax(220px,1fr));gap:12px;\"><a href=\"https:\/\/eulectrify.com\/nl\/cities-from-policy-to-execution\/\" style=\"display:block;text-decoration:none;border:1px solid #DCE3EE;border-radius:10px;padding:14px 16px;\"><span style=\"display:block;font-size:12px;letter-spacing:.06em;text-transform:uppercase;font-weight:700;color:#1F8237;\">Waarom nu?<\/span><span style=\"display:block;margin-top:4px;font-weight:700;color:#183C79;line-height:1.35;\">Van beleid naar uitvoering: steden als regisseurs van zero-emissielogistiek<\/span><\/a><a href=\"https:\/\/eulectrify.com\/nl\/subsidy-is-a-means-not-a-strategy\/\" style=\"display:block;text-decoration:none;border:1px solid #DCE3EE;border-radius:10px;padding:14px 16px;\"><span style=\"display:block;font-size:12px;letter-spacing:.06em;text-transform:uppercase;font-weight:700;color:#1F8237;\">Hoe financier je?<\/span><span style=\"display:block;margin-top:4px;font-weight:700;color:#183C79;line-height:1.35;\">83% in \u00e9\u00e9n dag: subsidie is een middel, geen strategie<\/span><\/a><a href=\"https:\/\/eulectrify.com\/nl\/electrification-is-a-market-infrastructure-problem\/\" style=\"display:block;text-decoration:none;border:1px solid #DCE3EE;border-radius:10px;padding:14px 16px;\"><span style=\"display:block;font-size:12px;letter-spacing:.06em;text-transform:uppercase;font-weight:700;color:#1F8237;\">Wie vertrouw je?<\/span><span style=\"display:block;margin-top:4px;font-weight:700;color:#183C79;line-height:1.35;\">Elektrificatie is geen technologieprobleem. Het is een marktprobleem.<\/span><\/a><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>De aanzet tot elektrificatie begint zelden binnen een transportbedrijf. Die komt via de keten van verladers en expediteurs. Dat geeft hen meer invloed, en meer verantwoordelijkheid, dan de meesten vandaag benutten.<\/p>","protected":false},"author":3,"featured_media":420,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_monsterinsights_skip_tracking":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[15,16],"tags":[25,21,26],"class_list":["post-397","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights","category-why-now","tag-fleets-carriers","tag-point-of-view","tag-shippers-forwarders"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Shippers set the pace of fleet electrification | EUlectrify<\/title>\n<meta name=\"description\" content=\"The why of electrification comes from the demand side. 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